Make It Visible
You’re full of amazing coaching skills, ideas, and a desire to make a difference, but marketing your coaching biz isn’t your thing?
Meet Michelle, your new business bestie who knows exactly how to help coaches like you get seen, get heard, and get paying clients. This is where your voice (literally and figuratively) becomes visibility and visibility becomes clients.
No more feeling invisible. Let’s make marketing easy-peasy and magical.
Make It Visible
Top 5 Coaching Niches That Will Explode in 2026 (And How To Find Yours)
If you’ve ever wondered…
“Do I have to be a business or marketing coach to make money?”
...this episode is for you.
Today I’m diving into the Top 5 Coaching Niches That Are Set to Explode in 2026 — and here’s the good news:
None of them involve teaching other coaches how to coach or sell.
In fact, these are all real-world, people-first niches that solve urgent, specific, high-value problems that people actually want to pay for.
🎧 Inside this episode, you’ll learn:
- Why business coaching is not the only profitable path
- The 5 fastest-growing coaching niches to watch in 2026 (and why)
- How to position yourself as the go-to coach in a crowded market
- 5 powerful questions to help you find your niche (the one that fits YOU)
- Why finding your niche is just one piece of a coaching business that gets clients
📎 LINKS & RESOURCES
- 🎯 Take the Client Readiness Assessment – See exactly where you stand and what’s missing in your business:
https://clientreadinessscore.scoreapp.com - 🧠 Grab the 7-Step Coaching Business Starter Checklist (Free PDF):
https://coachwithclients.com/coachingbizstarterchecklist - 💬 Ready for support? Book a free strategy call to map out your 90-day plan to clients:
https://coachwithclients.com/privatecoaching - 🔔 Subscribe to my newsletter and never miss another episode
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Drop me a line and share your thoughts!
Meet Your Host:
Hey, I’m Michelle — The coaches’ coach.
I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.
I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.
Using my 7-Step Client Enrollment Method, I help you build a brand that clients can’t help but say, “OMG, that’s who I need!”
More clarity, more clients, more champagne moments. 🥂
Because building your dream business shouldn’t be a nightmare — it should feel like coming home.
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Website ➔ http://elevatelifecoaching.org
If you ever think the only way to make real money as a coach is to somehow teach other coaches to get clients or to do more marketing stuff, this one is for you. Hey coach! Welcome to Make It Visible Podcast. I'm Michelle Quay, your visibility marketing coach, and I help female life coaches to get seen in all the right places, attract happy paying clients, and build a coaching business that actually feels good to run. Even if you are still trying to figure things out. Each week I'm giving you visibility tips, simple marketing strategies, and showing you how to create the kind of content that connects with your audience so that you can stand out, build your authority, and attract clients who's already feeling like a yes before they jump onto your discovery call. So grab a notebook, pour yourself a favorite drink, and that's make your coaching business visible. For some reason, somewhere along the line, the internet decided that the only smart move to build a coaching business is to become a business coach or a marketing coach. If you're sitting there and thinking, well, I actually want to help people with their real life, not just helping them to make more money. Well, today I'm going to walk you through the five coaching niche that are about to explode in 2026. And none of them has anything to do with helping other people making money or business coaching or marketing. All of them can be wildly profitable when you position them in the right way. Today we are going to talk about the top five coaching niche that will explode in 2026. Now I work with a lot of newly certified coaches who said the same thing. Well, everyone around me is doing business coaching or their coaches helping other coaches. Do I have to do that if I want to make real money and having my business? The short answer is no, but the long answer is that you need to have a niche that solves a real problem for real humans that they're willing to pay for it to get fixed. In today's episode, I'm going to talk about the top five coaching niche that are going to be super hot in 2026. And that's say you don't know or you're struggling with finding your niche. I'm also going to tell you exactly how to find yours. Niche number one, health and wellness coaching. I know health and wellness coaching, it's not something new, but the kind of problem that people are looking for help with in 2026 are going to be way more specific than you think. So I want you to think along the line of perimenopause, menopause support, or maybe it's ADHD and executive function support, or maybe coaching for neurodivergence, adult who wants not just to cope, but also to thrive. Now, why this niche is about to blow up. Well, people are finally naming the things that used to be just uh I'm tired and something is wrong with me. Nowadays, people are getting quicker diagnoses and more specific diagnoses because now the healthcare industry is way more advanced and they're actually using a lot of robot for not just minor procedures or even for like high-tech procedures. So when it comes to health and wellness coaching, there's a lot more names and people are more aware of what is it that they're struggling with. So women in their 40s, 50s, and 60s are saying that I don't want to suffer in silence. I want this help, I want this problem resolved. So, how does that look like as a niche for you? Well, it could sound something like I help high-achieving women in parry menopause, manage their energy mood, and brain fog so they can keep showing up in their life without burnout. Or it could be something like, I help neurodivergent creatives building routines and systems that actually work with their brain so they can finish what they have started. Notice we're not saying health coach for everyone anymore. We're actually solving a specific daily painful problem within the health and wellness coaching. Niche number two, career and life transition coaching. The world of work has changing so fast. Reconstruction, layoff, AI, remote work, people going back to their office, people who are saying no to going back to office. So, on top of that, there's a whole group of people in their 30s to their 50s who are asking, is this really what I want to do for the next 20 years? So this niche is powerful because the pain is really clear. I hate my job and I feel stuck. And the stakes are high, right? Because it not only affects the money, it affects our identity, family, and also it directly impacts our health. So people are willing to invest in getting those help to make specific big decisions a lot smarter and a lot faster. So, a couple of possible ways that you can position yourself, it may sound like this. I help mid-career professional pivot into work that feels meaningful without burning everything to the ground. And that's important if you think about the 30s and the 50s. We don't want to start things from scratch anymore. We have already built some level of success in our life. We don't want to go back to redo everything again. So that could be a very powerful pivot for if you're doing career and life transition work. The other way that you can position yourself, it may sound like I help women in a corporate career design a realistic exit plan into coaching or purpose-driven work. So your job is not just to help them to find clarity anymore, right? So if you have IHelp statement that contain any type of clarity, sit down and think about the specific what they're looking for. Your job is to guide them through that transition with a beginning, with a middle, and an end. Like what is that angle? Niche number three, life and mindset coaching. So let's talk about this niche because this niche is the one that can get very vague very quickly. Um, I help people living their best life, sounds beautiful, but also sounds like everyone else. So in 2026, here is how this niche will work. You're still helping people with purpose, clarity, and confidence, but you want to anchor it with a specific type of person in a specific season with a specific challenge. So here are two examples of how you can anchor this. First one is I help first generation professional women stop feeling guilty for wanting more and create a life that feels like theirs, not just their family dreams. Or it may sound something like this: I help higher-achieving women who have checked every spot and still feel empty, figuring out what they actually want next and building the courage to go after it. Now, why is this niche can be highly profitable? Well, your people are often already invested in therapy, retreat, or they're already taking courses. They value the growth, they are willing to pay for a space that is about them and not just their job. The key here with this niche is your story and your point of view. You're not selling them with mindset coaching, you're selling them with a very specific transformation that comes from how you see the world. Niche number four would be relationship coaching. Now, the short version of why this niche is about to blow up is because people are lonely. People are dating again after divorce, people are merry and feeling they're living with roommates, or people who want to be seen and heard inside their relationship. Now, this is a huge opportunity here for coaches who can help with dating and finding aligned partners, or maybe it's emotional intimacy and deeper connection, or perhaps it's conflicts and communication skills that do not end in silent treatment. A couple of possible directions for you to go into this niche is um it may sound something like I help women over 40 start dating again with confidence after divorce without feeling like they are 20s and on the apps for the very first time. Or something like I help busy couples rebuilding connection and communication so they feel like a team again instead of two co-workers managing a house. Now, why does it initially work? Well, so relationships are one of the top reasons people are asking for help. It's usually because something triggers our conflict that we feel like there's a problem, and the problem is usually very painful and it is personal. So when you help people feeling loved and secure, the value is huge. This can be a life-changing work. The last one is leadership coaching. So leaders are under a lot of pressure right now, and they are expected to hit target, support mental health, managing constant changes, handling hybrid team, and somehow not getting burned out. This niche is growing because companies are finally realizing that just promoting the best performer into the leadership role without training, it doesn't work. Now, ways that you can uh focus on this niche is a couple of ways. One is I help new managers become confident leaders who can have hard conversations, give feedbacks, and support their team without working 70 hours a week. Or it may sound something like this I help women of color leaders navigate corporate politics using their voice and lead with confidence without shrinking who they are. So a lot of leadership work is about coaching and not so much training, and you're helping them to see the pattern, managing their emotion, and showing up in a very new way. So, yes, and leadership coaching can actually pay very well, whether it is individual investing on their own, or maybe the company will pay for it. So the five niches that are set up to explode in 2026 are health and wellness coaching, and this includes menopause, ADHD, neurodivergence, and so much more. Number two is career and life transition coaching. In this niche, it could be pivoting, people pivoting to another career, or it could be navigating through layoff, or what's next for me. Um, anything that's related to that will do really well. The third niche that will explode in 2026 is life and mindset coaching. You still within that purpose, fulfillment, clarity, confidence, except that this is with a specific person and a story that they've been telling themselves. Niche number four is relationship coaching. This includes dating, deeper connection, better communication, or conflicts. And number five, the last but not least, is leadership coaching, helping people lead humans through constant changes. Now, you're going to notice that there's a pattern in all these um profitable niches in 2026, and it is really simple, not complicated. Real people with real problems with a clear outcome. You don't have to teach business or marketing to be a successful coach, but you do need to have a clear niche and an offer and a clear path for your client to walk on in order for them to say yes. So, as a coach stepping into 2026, the landscapes look different than it did even a year ago. Because at this point, clients are more discerning, they're well knowledge, they know what they're looking for, and you know, that's face it, the coaching industry is getting more crowded. So the demand for specialization has never been higher before. If you're sitting there and you're wondering, okay, knowing the trend is great, it's helpful, but what if your niche, it just doesn't come natural for you? So, how do you find a niche that actually truly fits you? So you wanted to remember that your niche comes from something deeper than just the market demand. Otherwise, you're constantly second-guessing and going back and choosing another niche and comparing yourself to another coach within your field. So, how do you know which niche that actually fits you? Well, here are five questions that you can ask yourself that would help you to identify whether or not this is the right niche for you. First question you want to ask is what have you personally lived through that transformed you? You live an experience and it is your authority. I think I did a podcast episode a couple of months ago on how do you position yourself even without a testimonial? Because a lot of us we look and shop for a testimonial. Well, this coach had this many testimonials and this work. So you have to remember that your live experience is your authority. It shapes how you see the world and how you help others to navigate it. So if you're thinking about which niche is best fit for you, you wanted to go back and look at what you have you personally lived through that had transformed and changed for you. That would be a great question to ask yourself. The second question you wanted to ask yourself is which transformation can you speak about confidently, not from like book and theory, from the coaching stuff that you have learned, but actually coming from the truth. Because a lot of your clients can feel that authenticity. They can also feel when something is forced, something is scripted, something that you know it doesn't sound very natural. The third question you can ask yourself is who do you naturally connect with? Now, some people will just energize you and others will just drain you. So pay attention to the difference, right? Because that could be a way that you help narrow down who your ideal client is. The fourth question to ask yourself, if you want to know if this is the right niche that it fits me, is what struggle do you never want another woman or another human being to endure alone? Your niche is often hidden inside the moment that you survive, the one that you think, I wish I had someone like me back then. And that is often your aha moment that this is the right niche for me. The last question you wanted to ask yourself if you had trouble identifying which niche best fits who I am, is you want to ask, what conversation are you uniquely meant to lead? And think of yourself as a leader. That is your niche. It's not a trending topic, it's not a category, it's not a hashtag on your Instagram, it's not a buzzword, it's where your niche aligns with your identity, your story, your value. And it's something powerful that you can talk about and you start not seeing it as marketing, but you start seeing it as leading. And that is the shift that makes someone say, Well, finally, this is the coach I've been looking for. Now, as a coach stepping into 2026, the landscape looks very different. And if you're wondering, do I need a niche? Um, the answer is yes, you still need to have a niche. But honestly, finding your niche is only one of the many steps that you need in order to build a coaching business, which is why I created the client enrollment method. It is a seven-step roadmap that shows you the exact pieces that you're going to need to attract and enroll your clients on a repeat. Now, if you're listening to this episode, you're thinking, okay, I like one of the niche, but I have no idea what else I need in order to be ready for clients. I created a simple assessment that's going to help you to see exactly which step that you need to work on in the current state of your coaching business. And all you have to do is click on the link. There's a link in the episode notes to take the client readiness assessment. It only takes a few minutes, it's completely free. And at the end, if you want to go deeper, you have the option to booking a strategy call with me. And on that call, we'll talk about which niche makes the most sense for you and what you need in place in the next 90 days in order to start getting clients and whether or not it makes sense for us to work together. If you found this episode helpful, I would love for you to share this with another coach who have been struggling to find their niche, and they're wondering if going into business coaching is the only way that I can make money in this world. Share this with them because I know this is going to change how the way that they think. And here's the bottom line: you are totally allowed to build a coaching business that fits your life about who you are, what you do, what you're passionate about. So don't feel like you have to follow the trend and listening to advices that push you to make more money because this is the only niche that's going to work, which is completely untrue. So until next time, I'm Michelle and I will see you in the next episode. Thank you for listening to Make It Visible Podcast. If you love this episode and want deeper support for your coaching business, head over to elevate lifecoaching.org and see how we can partner together to turn your passion into a profitable business. I help female coaches launch and scale their coaching business faster than ever without wasting time and money, filling the gaps in your marketing strategies, creating a simple and easy to follow system so you can accelerate on the path of coaching business that you love to wake up to. Head over to elevatelifecoaching.org and wrap a free strategy out today.