Make It Visible
A podcast for coaches building a coaching biz and want paying clients on repeat.
You didn't get certified to spend your days writing captions, second-guessing your offer, and wondering why your DMs are quiet. You got certified to change lives. The marketing part? That's what this show is for.
I'm Michelle Kuei, Business and Marketing Coach for Coaches and creator of the Client Enrollment Method™. Every week, I share the exact strategies, scripts, and shifts my clients use to build coaching businesses that bring in consistent, paying clients.
You'll hear:
- How to position your offer so the right people say yes
- What to say in your content (and what to stop saying immediately)
- How to turn your story into your strongest marketing asset
- What to do when nothing seems to be working
If you're done with the random advice cycle and ready for a real system, you're in the right place.
New episodes weekly. Bring a notebook.
Make It Visible
Latest Episodes
#247: What If Visibility Isn’t The Point At All
A while back I told overwhelmed coaches to make a task list, delegate, and automate. Work smarter, not harder. I still believe that. But lately I had a different thought, and a client email this weekend made it click. You're not mis...
#246: Why Your Coaching Business Disappears Every Summer
Most coaches treat summer as a break. It's actually a slow fade that costs you every fall. Here's how to stay visible, skip the burnout, and create content that sells while you take your vacation.It starts small. You skip a post because ...
#245: When Your Dream Client Is the Version of You From 5 Years Ago
Your coaching niche probably isn't broken. The way you're describing it is.In this episode, Michelle walks through a session with a client who'd been rewriting her elevator pitch for weeks, only to discover her real coaching niche had be...
#244: The Grief Nobody Warns You About When You Launch (And the Strategy That Actually Works)
You finally launched the business. You did the certification. You set up the website. You told your closest people.And then nothing happened.The texts went unanswered. The group emails got crickets. The friends you cheered on thro...
#243: I'm Telling Them and It Still Ain't Working
3 conversation changes that turn casual chats into client conversations.You're posting. Showing up. Telling everyone you have a coaching business. So why aren't the clients coming?In this episode, Michelle breaks down what ...