Make It Visible
A podcast for coaches building a coaching biz and want paying clients on repeat.
You didn't get certified to spend your days writing captions, second-guessing your offer, and wondering why your DMs are quiet. You got certified to change lives. The marketing part? That's what this show is for.
I'm Michelle Kuei, Business and Marketing Coach for Coaches and creator of the Client Enrollment Method™. Every week, I share the exact strategies, scripts, and shifts my clients use to build coaching businesses that bring in consistent, paying clients.
You'll hear:
- How to position your offer so the right people say yes
- What to say in your content (and what to stop saying immediately)
- How to turn your story into your strongest marketing asset
- What to do when nothing seems to be working
If you're done with the random advice cycle and ready for a real system, you're in the right place.
New episodes weekly. Bring a notebook.
Make It Visible
Latest Episodes
#251: How To Earn ICF Coaching Hours And Paying Clients
75 paid hours. That's what ICF asks for before you can get your ACC.And most coaches try to get there one barter session at a time. Or $60 at a time through a matching company.Honestly? That's a slow way to get certified. And it's...
#250: Why Posting Every Day Isn't Getting You Coaching Clients (Do This Instead)
Posting is not marketing. If you're posting five times a week and still not getting paying clients, the problem isn't your frequency. It's that you don't have a plan.In this episode, I walk you through the exact 30-day plan to get your f...
#249: 10 Red Flags That Marketer Is About To Take Your Money
A coach friend called me about a friend of his. She'd written a book. A marketer emailed offering to make it more visible. Keywords. SEO. New pages. All of it with a price tag on the end.He wanted to know if she was getting ripped off.
#248: Substack For Coaches: My Honest Take After 30 Days
Everyone is telling you to get on Substack. Gary Vee. The big-name coaches. All of them.But should you?Here's the thing. Most coaches hear "get on Substack" and think it's the answer to getting clients. It's not.Substack is...
#247: What If Visibility Isn’t The Point At All
A while back I told overwhelmed coaches to make a task list, delegate, and automate. Work smarter, not harder. I still believe that. But lately I had a different thought, and a client email this weekend made it click. You're not mis...